product development cycle


product development cycle
product development cycle UK US noun [C] (also product development process) MARKETING, PRODUCTION
the various stages that a new or improved product or service goes through from design, through developing, testing, and marketing it

Financial and business terms. 2012.

Look at other dictionaries:

  • product development cycle — /ˌprɒdʌkt dɪ veləpmənt ˌsaɪk(ə)l/ noun the stages in the development of a new product …   Marketing dictionary in english

  • product life cycle — The course of a product s sales and profitability over its lifetime. The model describes five stages, each of which represents a different opportunity for the marketer. A new product starts in the development stage, during which the original idea …   Big dictionary of business and management

  • Product Life Cycle — The period of time over which an item is developed, brought to market and eventually removed from the market. First, the idea for a product undergoes research and development. If the idea is determined to be feasible and potentially profitable,… …   Investment dictionary

  • product development process — UK US noun [C] MARKETING, PRODUCTION ► PRODUCT DEVELOPMENT CYCLE(Cf. ↑product development cycle) …   Financial and business terms

  • Product life cycle management — is the succession of strategies used by management as a product goes through its product life cycle. The conditions in which a product is sold changes over time and must be managed as it moves through its succession of stages. Product life… …   Wikipedia

  • Product Life Cycle Management — The observation of an item as it moves through the typical stages of development, growth, maturity and decline. Effective product life cycle management brings together the many companies, departments and employees involved with the product s… …   Investment dictionary

  • development cycle — /dɪ veləpmənt ˌsaɪk(ə)l/ noun the various stages which are involved in the development of a product from the initial concept to its manufacture and marketing …   Marketing dictionary in english

  • New product development — In business and engineering, new product development (NPD) is the term used to describe the complete process of bringing a new product to market. A product is a set of benefits offered for exchange and can be tangible (that is, something physical …   Wikipedia

  • new product development — NPD A marketing procedure in which new ideas are developed into viable new products or extensions to existing products or product ranges. New ideas, which are generated either internally (e. g. by scientific research) or by feedback from… …   Big dictionary of business and management

  • Sustainable product development and design — is concerned with balancing economic, environmental, and social aspects in the creation of products and services. Sustainable product development and design looks to minimise adverse sustainability impacts and maximise sustainable value… …   Wikipedia